Last week at the World Economic Forum (WEF) 2025 in Davos, AI took center stage as the most discussed topic. Global leaders highlighted AI's profound impact across industries, emphasizing that its adoption is not just an option but an inevitable transformation.

Companies are now making large-scale investments in AI infrastructure, mirroring the early stages of the internet and mobile revolutions, where foundational technology laid the groundwork for breakthrough innovations. Amid this shift, Vertical AI—AI solutions tailored to specific industries—is emerging as the next key driver of change.

Vertical AI is set to transform the travel industry by enhancing operational efficiency, delivering personalized experiences, and promoting sustainability. AI-powered automation, in particular, will boost competitiveness for travel businesses while ensuring a seamless and more connected experience for travelers.

With over 20 years of industry expertise, Yanolja is at the forefront of AI-driven digital transformation in travel. The discussions at Davos reaffirmed Yanolja's belief that AI will play a crucial role in improving accessibility, building trust, and shaping the future of the industry.

As 2025 marks a pivotal year for AI innovation, Yanolja remains committed to leveraging AI and data-driven solutions to drive the evolution of the global travel sector.

▶ Read the original post on LinkedIn: Reflections on WEF 25: AI and the Year Ahead