Transform the future of travel through AI-powered technology
Our Story
STARTING OUR
JOURNEY with Queries
"Hey, Let’s Play!" – That’s the meaning behind the name 'Yanolja'.
Our journey began with a simple question from a hotel manager: "What if we create a world where anyone can travel with ease and comfort, free from barriers?" From that idea,
Yanolja has grown into a global travel technology company with an AI-powered data platform, redefining the future of travel.
Driven by fundamental questions—How can hotel data be more accurately delivered to travelers? How can we automate operations and enhance travel experiences?—Yanolja has been
innovating the industry with its AI and big data technology, ensuring a sustainable and connected future for global travel.
When Yanolja began, hotels struggled to provide accurate information to travelers, relying on inefficient human-dependent operations and complicated systems. To solve this, Yanolja
introduced cloud-based hotel management solutions, digitizing hotel operations and connecting fragmented data to make travel more seamless and accessible.
DRIVING DIGITAL
TRANSFORMATION in TRAVEL
"How can Yanolja lead the digital transformation of the travel industry, enhancing operational efficiency while delivering an improved travel experience?"
This question led us to develop a subscription-based solution that drives the digital innovation of hotels and other travel enterprises.
We transformed outdated, on-premise hospitality solutions into cloud-based Software-as-a-Service (SaaS) solutions, enabling the digital transformation and data integration of
travel enterprises. Designed with accessibility and usability in mind, our solutions optimize business environments, ensuring seamless and effortless digital adoption.
Subscription Solutions to more than 25,000 hotels and other travel enterprises in over 170 countries around the world increase operational efficiency and maximize sales profits.
HYPER-CONNECT THE
GLOBAL TRAVEL ECOSYSTEM
Next, we asked “How can Yanolja improve data quality and connect the right enterprises with travelers faster and more accurately?”
The answer was expanding our AI-powered transaction solutions to create a hyper-connected travel network.
Through our Consumer Platform business, NOL UNIVERSE, Yanolja has built a one-of-a-kind leisure and lifestyle platform that extends beyond travel— offering flights, accommodations,
leisure activities and sports. Driven by AI-driven hyper-personalization, we elevate everyday leisure experiences, bringing joy to our customers' lives.
At the same time, our transaction solutions connect 1.3 million travel enterprises with over 20,000 global sales channels across 206 countries. By integrating AI and big data,
Yanolja is accelerating digital transformation and technology adoption across the industry.
REDEFINING
TRAVEL THROUGH AI
"How can we make dream travel possible for everyone—smarter, easier, and more personalized than ever?"
AI technology is unlocking new possibilities, revolutionizing how travelers explore the world and how travel enterprises operate. By harnessing real-time data and predictive AI,
our AI Data Solutions optimize business operations while delivering deeply personalized travel experiences.
For travelers, this means AI-driven, hyper-personalized itineraries that instantly find the perfect accommodations, restaurants, and activities tailored to their preferences. For
travel enterprises, AI-driven automation enhances efficiency and elevates the guest experience—enabling smart concierge services, automatic check-in/check-out, and AI-powered
operations that redefine convenience.
With AI at the core, we are redefining the global travel ecosystem through an AI-powered data enablement platform that enhances efficiency, connectivity, and personalization.
Yanolja is transforming the global travel industry
through AI and big data, driving sustainable growth
for the future of the travel industry.
The future of AI-powered travel starts now—
and Yanolja is leading the way.
Our Investors
Skylake invested KRW 60 billion
June 2017
AJU IB Investment invested KRW 21 billion
December 2017
Hanwha Investment & Securities invested KRW 30 billion
April 2018
GIC and Booking Holdings invested USD 180 million
July 2019
KT invested KRW 20 billion
August 2019
SoftBank Vision Fund II invested USD 1.7 billion
July 2021
More about Yanolja
We hyper-connect travel tech, creating more value for business
customers and travelers alike.
*Main subsidiaries as of 2025
Subscription Solutions
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Yanolja Cloud Solution specializes in user-friendly, integrated cloud technologies, providing AI-powered hospitality platforms across 170+ countries worldwide. Beyond enabling digital transformation, it helps hospitality enterprises optimize operations and drive revenue growth.
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SanhaIT provides AI-powered hospitality platforms focusing on the Asian market, including South Korea and Japan. In addition, it offers AI-powered Kiosk and control systems that enable automated operations, enhancing efficiency and scalability for hospitality enterprises.
Transaction Solutions
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Go Global Travel is a leading global B2B transaction solutions company, leveraging AI and big data technology to enhance connectivity, optimize data quality, and deliver differentiated experiences within a hyper-connected network.
Consumer Platform
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NOL UNIVERSE provides a total travel and lifestyle platform covering travel sectors and everyday leisure activities. Powered by AI-driven hyper-personalization, it enhances everyday life by seamlessly delivering tailored experiences that bring happiness and convenience to travelers.
AI Data Solutions
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Dable is a global adtech company that leverages AI and big data technology to deliver personalized content and ad recommendations. Through its Native Ad Platform, Demand Side Platform (DSP), and Retail Media Platform (RMP), Dable provides an optimized advertising environment and data-driven marketing performance solutions.
Others
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Yanolja Partners provides comprehensive branding consulting, tailored integrated hospitality solutions, and automation systems that optimize operational efficiency and enhance guest experience.
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Yanolja Research is Korea’s leading private research institute specializing in travel and tourism, collaborating with Purdue University’s CHRIBA Research Institute and KyungHee University’s H&T Analytics Center. As a global research hub, it continues to expand its role in advancing industry knowledge and fostering worldwide collaboration.