Gusto X, a member of Yanolja Cloud, launches 'Market Blue' in Singapore to lead the global food tech solutions business.

Gusto X launched its first offline flagship store to invite customers to directly experience the digital transformation of the F&B (Food and Beverage) space and differentiated customer service. The Company showcases six categories of carefully selected Korean cuisine-inspired dining options and introduces its F&B know-how and tech solutions to enable customers to experience K-food and engage with Gusto X's innovative solutions at the same time.

First, Gusto X developed targeted brands and recipes based on its global F&B trend data to be introduced to customers in Market Blue. By combining these offerings with operational consulting services and its proprietary digital technology, Gusto X will provide a total solution for global businesses operating in the global market.

Following the opening of Market Blue, Gusto X also plans to showcase Yanolja F&B Solutions' food tech solution, which is scheduled for commercial availability next year. This cloud-based food tech solution currently under development is a technology that will bring about the digital transformation of a business's entire operations, from the on-site queueing platform to store management and customer marketing. The addition of this technology will not only enhance convenience and provide a differentiated experience for customers, but also complete the global food tech standard that will serve to help local entrepreneurs launch a business easily and operate it efficiently.

“With Singapore as bridgehead, Gusto X will set the standard of food tech solutions in the F&B market around the world beyond Southeast Asia,” said Yeojin Kim, CEO of Gusto X. “Utilizing its cloud-based solutions technology, Gusto X will be leading the globalization of K-Food as well as the digital transformation of the F&B industry.